Lenexa City F.C. is thrilled to unveil Lure Creative as its new primary jersey sponsor, marking an exciting partnership that brings together the worlds of soccer and healthcare marketing. Lure Creative, an award-winning digital marketing agency specializing in health and wellness, will prominently feature its logo on the front of both home and away jerseys, as well as the sleeves of the club warmup.
Founded in 2007, Lure Creative has built a reputation for delivering exceptional service and value to its clients in healthcare marketing. The agency's mission is to leverage its expertise and understanding of the unique challenges in the industry to make a meaningful impact on healthcare worldwide.
Motivation for Sponsorship:
Scott Christian, Managing Partner of Lure Creative, shared,
"We strongly believe in supporting local businesses, clubs, schools, and organizations. As a local business ourselves, sponsoring Lenexa City F.C. is an opportunity to give back to the community and support the growth of a local soccer club that we are passionate about."
Community Engagement:
Lure Creative aims to actively engage with Lenexa City F.C. supporters and the local community. Scott Christian expressed,
"We would love the opportunity to support the team at games and local events, meet with fans, and reinforce our commitment to Lenexa City FC and the KC community as a whole."
Collaboration with Lenexa City F.C.:
In addition to logo placement, Lure Creative looks forward to collaborating with Lenexa City F.C. through joint events and initiatives. Scott Christian stated,
"Coordinating joint events and initiatives would be great. If there is a local team event, press conference, charity work, etc., we would love to participate."
Benefits and Expectations:
Through this partnership, Lure Creative aims to ease some of the club's financial burden, allowing Lenexa City F.C. to continue growing. The agency also hopes to increase brand visibility throughout Kansas City.
Healthcare Marketing in Sports:
Scott Christian highlighted the unique opportunities at the intersection of healthcare marketing and sports. He emphasized the potential for collaboration, such as leveraging athletes as influencers, promoting health and wellness initiatives at sports events, and addressing mental health awareness through partnerships.
Fan Interaction and Activation:
Lenexa City F.C. fans can look forward to exciting engagement and activation campaigns. While specifics are still in discussion, potential initiatives include enhancing matchday experiences, offering exclusive access for season ticket holders, running interactive social media campaigns, and engaging with the local community through outreach programs.
Scott Christian concluded,
"This is our first foray into sponsoring a sports team, and we are excited about the possibilities. We look forward to a long-term partnership with Lenexa City F.C. and supporting the team at games and various events."
About Lure Creative:
Lure Creative is an award-winning digital marketing agency founded in 2007. Specializing in healthcare marketing, the agency combines strategy, execution, and analytics to drive prospective patients to health and wellness brands across the U.S.
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